Creativity = Connecting the Dots

to find something new and to reach a deeper understanding of “why” about:

People, economics, beauty, fashion, climate change, literature, nature, wellness, identities, heritage, films, art, design, politics, the global world, the internet…

I’ve been told multiple times in my career to “just focus on designing clothes" and "do your job". And honestly, being put into a box of a single product category to create more clothes (when the world doesn’t need more clothes) really irked me.

I found that it’s the “why” that drives me: Why do I do what I do? Why is it that, even when this entire industry seems to go against my values, I feel the urge to stay?

My “why”: because there’s so much work to be done to create the change we desperately need.

The corporate fashion industry is still outdated and extremely behind - even down to the way we hire designers, source materials, and even gather inspiration. Depending on which company you work for, strict hierarchy is a given and opposing views make you an outcast. The corporate fashion industry makes the most impact on people’s everyday lives and gives a younger generation of creatives a window into what it’s like to make a livelihood in fashion right out of college.

And right now, it doesn’t seem all that creative.

What started out as a weekly inspirational email to my co-workers (to fill the void of creative spark and fulfillment in my “job”), then transformed into an internal creative newsletter. And now, it’s time to evolve again into a different iteration that reaches past an exclusive audience.

Consider this an on-going blog that connects the “why” of all the seemingly random ruminations in my head. The goal: to spark a creative understanding of the culture around us and the change we need to shift the industry.

Thanks for coming along this journey with me.